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InMobi subsidiary Glance to acquire ecommerce platform Shop101

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  Glance, a subsidiary of InMobi Group and owner of video-sharing social media platform Roposo, on Monday said it is acquiring full stack e-commerce platform Shop101 for an undisclosed sum. Shop101, founded by Abhinav Jain, Aditya Gupta and Kalpak Chhajed in 2015, is a full stack e-commerce company that brings a network of 10 million resellers and 10,000 supplier partners together, serving customers across over 2,000 towns across the country. The acquisition will provide Glance and Roposo end-to-end capability for launching celebrity and influencer-led Live commerce, as the company looks to transform mobile shopping experience for consumers globally, it said in a statement. "With Shop101's technology, partners and hugely talented team, we are in a great position to create this new form of mobile commerce at a global scale," said Piyush Shah, Co-Founder, InMobi Group, and President and COO. Click Here

Women, men, young and old: How India is snacking on mobile gaming

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  Home to one out of 10 gamers across the globe, gaming is now competing with other popular entertainment categories such as short-form video, streaming services, and social networks for user attention in India. According to an InMobi mobile gaming report, the country has become the fifth-largest mobile gaming market across the world supported by access to affordable smartphones, low network data tariffs and improving mobile internet speeds. The onset of the Covid-19 pandemic also brought about a significant shift in mobile usage and consequently in mobile gaming too. According to estimates, 44 per cent of India’s smartphone population will be playing games on their devices by 2022. Click Here