Samsung ropes in Alia Bhatt to endorse Galaxy Z Fold3 5G, Flip3 5G in India
Samsung on Wednesday said it has signed Bollywood actor Alia Bhatt as the face for its newly announced Galaxy Z series of foldable smartphones for India.
Samsung will bring its ultra-premium Galaxy Z Fold3 5G and Galaxy Z Flip3 5G smartphones in India from September 10, with prices starting at Rs 84,999. Pre-bookings for the devices will open on August 24.
The South Korean tech giant - which competes with Apple in the premium smartphone category - had unveiled the two high-end foldable smartphones at its Galaxy unpacked event last week.
Alia's qualities and immense popularity among young Gen Z and millennial consumers make her the perfect partner to drive the adoption of Galaxy Z series foldable smartphones, Samsung India Senior Director Sumit Walia said in a statement.
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